Google AdSense Earnings Calculator
Estimate your potential AdSense revenue based on content category, region, and monthly page views. Calculate earnings using industry-standard Page RPM rates.
Select your content category and location of most of your traffic.
Your potential yearly earnings
We hope you find this helpful, keep in mind it's just an estimate.
* There's no guarantee or commitment that you'll earn this amount. Estimates are based on the content category and region you selected. Actual revenue is dependent on many factors such as advertiser demand, user location, user device, content vertical, seasonality, ad format & size, number of ads and currency exchange rates.
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Frequently asked questions
What is Page RPM?
Page RPM (Revenue Per Mille) is the estimated earnings you receive for every 1,000 page views. It's calculated as (Estimated earnings / Page views) × 1,000. For example, if you earned $50 from 25,000 page views, your Page RPM would be $2.00. You can estimate your revenue by multiplying your page views by RPM and dividing by 1,000.
How accurate are these estimates?
These are rough estimates based on industry averages and typical RPM ranges for different content categories and regions. Actual earnings can vary significantly based on content quality, niche specificity, traffic sources, user engagement, ad placement optimization, seasonality, and many other factors. Always use your own historical AdSense data for the most accurate projections.
Why do results vary by region?
RPM depends heavily on geographic location because advertiser demand and CPC (cost per click) rates vary dramatically by country. Traffic from Americas (especially US, Canada) typically earns 2-3x more than Asia-Pacific or EMEA regions due to higher advertiser competition, spending power, and conversion rates. A Finance site with US traffic might earn $15-25 RPM, while the same site with Asian traffic might only earn $3-8 RPM.
What affects AdSense earnings?
AdSense earnings are influenced by numerous factors: content category (Finance and Business earn more than Entertainment), traffic location (US/UK traffic earns more), user device (desktop typically earns more than mobile), ad placement and formats, number of ads per page, CTR (click-through rate), CPC (cost per click), seasonality (Q4 typically earns more), content quality, user engagement metrics, and site speed. Optimizing these factors can significantly increase your earnings.
What are AdSense eligibility requirements?
To qualify for Google AdSense, you must be 18+ years old, have original and high-quality content, comply with Google's program policies, have a website with sufficient content (typically 20-30 quality posts), receive consistent traffic, have a clear navigation structure, and provide required pages (Privacy Policy, About, Contact). Your site must not contain prohibited content like adult material, copyrighted content, or illegal activities. Google reviews applications manually, which can take 1-2 weeks.
How do I get started with AdSense?
First, ensure your website meets AdSense eligibility requirements. Then, sign up at google.com/adsense with your Google account. Submit your website for review and add the AdSense code to your site. Once approved (typically 1-2 weeks), you can create ad units and start displaying ads. It's free to join, and Google handles all advertiser relationships and payments.
What is the AdSense revenue share?
For AdSense for Content, publishers receive 80% of the revenue after the advertiser platform takes its fee. When advertisers use Google Ads to purchase display ads, publishers typically keep about 68% of the total revenue. This revenue share is consistent regardless of your geographic location and is not averaged between publishers. Google pays publishers based on effective CPM (eCPM) for advertiser bids.
When will I receive my AdSense payments?
AdSense pays monthly, typically between the 21st and 26th of each month for the previous month's earnings. You must reach the payment threshold of $100 (or equivalent in your currency) to receive payment. Payments are made via wire transfer, check, or Western Union Quick Cash depending on your location. You'll need to verify your address and provide tax information before receiving your first payment.
Can you help integrate AdSense on my website?
Yes! We can help integrate AdSense code on your website, optimize ad placements for maximum revenue, and ensure proper implementation regardless of your platform (WordPress, Webflow, custom HTML, etc.). We also offer website design and development services to create AdSense-optimized sites with proper content structure, navigation, and user experience. Contact us for a custom quote.
What's the difference between CPC and RPM?
CPC (Cost Per Click) is the amount you earn each time a visitor clicks an ad on your site. RPM (Revenue Per Mille) is your estimated earnings per 1,000 page views, regardless of clicks. RPM is generally more useful for estimating overall earnings because it accounts for both clicks and impressions. A site with high traffic but low CTR might still earn well if the RPM is decent.
Is this calculator affiliated with Google?
No, this calculator is an independent tool created by Renlar for informational purposes only. Google AdSense is a trademark of Google LLC. This tool is not affiliated with, endorsed by, or sponsored by Google LLC. All company names and trademarks are the property of their respective owners. For official AdSense information and support, visit Google AdSense Help Center.
Important Disclaimer
This calculator is provided for informational purposes only and does not constitute financial, legal, or tax advice. Google AdSense® is a registered trademark of Google LLC. This tool is not affiliated with, endorsed by, or sponsored by Google LLC. All company names and trademarks are the property of their respective owners. Estimates are based on industry averages and typical RPM ranges. Actual AdSense earnings vary significantly based on content category, traffic location, user device, ad placement, seasonality, content quality, user engagement, CTR, CPC, and many other factors. Results can vary by region, country, and individual circumstances. There is no guarantee or commitment that you will earn the estimated amounts. This tool should not be used as the sole basis for business or financial decisions. Always verify information with Google AdSense directly and review your AdSense dashboard for accurate earnings data. For official AdSense information, policies, and support, visit google.com/adsense. Consult with a qualified financial advisor for personalized advice.
About Google AdSense
Google AdSense is a free advertising program that allows website publishers to earn money by displaying targeted ads on their content. AdSense automatically serves text, image, video, and interactive ads based on site content and visitors. Publishers receive 80% of the revenue after the advertiser platform fee. AdSense is used by millions of websites worldwide and is one of the most popular monetization methods for content creators. For official information, eligibility requirements, and to sign up, visit google.com/adsense.